The University of Oregon Ducks’ recent partnership with Nike has opened up new opportunities for their football players through Name, Image, and Likeness (NIL) deals. As a result, players in different positions are making varying amounts of money from these deals.
According to Sports Illustrated, quarterbacks are at the top of the earning list, with an average of $848,000 per year. This is due to the high visibility and marketability of these players, as they are often the faces of their teams. Running backs and wide receivers also earn significant amounts, with an average of $624,000 and $504,000 respectively.
On the other hand, offensive linemen and defensive players tend to earn less, with offensive linemen averaging $251,000 and defensive players averaging $292,000. This is because these positions are less flashy and do not receive as much attention from fans and sponsors.
It is important to note that these numbers are averages and can vary depending on factors such as the player’s performance, marketability, and personal brand. Additionally, players at smaller schools or with less exposure may not earn as much as those at more prominent programs.
Overall, the NIL landscape in college football is changing rapidly, with players now able to capitalize on their own brand and image. This new era provides exciting opportunities for athletes to monetize their talents and build their personal brands while playing at the collegiate level. As the NIL market continues to evolve, it will be interesting to see how players in different positions navigate these opportunities and maximize their earning potential.
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